BBC promise viewers “the first 24/7 World Cup”

13 May 2014, 13:05
gary lineker bbc world cup

The BBC have revealed details of how they plan to ensure football supporters can enjoy every moment of this year’s World Cup, even if they’re away from the TV.

The broadcaster’s online platform,, will play a pivotal role in the delivery of content during the tournament and help the BBC make good on their pledge to deliver the first 24/7 World Cup experience.

The site will play host to enhanced live coverage of every game shown on the Beeb, as well as video of every single goal, expert analysis, breaking news, exclusive content and interactive features. Supporters will be able to access the live video on computer, tablet and phone, meaning that where ever you are and whatever you’re doing you can get your football fix.

iOS and Android users can also download the BBC Sport app, which has recently been revamped to include push notifications so goal alerts are sent directly to devices the minute the ball hits the back of the net.

Barbara Slater, Director, BBC Sport, said: “The BBC is the home of big sporting events and it doesn’t get much bigger than the World Cup. Our aim is for this to be the first truly 24/7 World Cup and we will deliver a complete experience for our audience through both traditional and digital platforms. We’ve put together a great cast of pundits, presenters, commentators and reporters to steer audiences though the tournament and we can’t wait to bring the infectious excitement of this competition to our viewers and listeners wherever and whenever they want it.”

The fun begins on 30 May when the BBC will broadcast, in full, the first of five classic World Cup matches online, adding another 450 minutes of action to their already bumper schedule.

Further details are still to be announced however with a promise to show highlights of those matches they don’t have the rights to shortly after the full time whistle the BBC is making a big play to be the Brazil 2014 broadcaster of choice for the digitally minded.

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