AS Roma
Roma become first football team to launch official Medium channel
Italian football team AS Roma have broken new ground by becoming the first football club to launch an official presence on Medium.
AS Roma
Roma make first moves into Chinese market
AS Roma have taken their first steps to engage with fans in China with several new initiatives. A few days ago the club revealed their plans, which include a message in Chinese on the front of the club’s home shirts and the launch of an official Sina Weibo account
AS Roma
Should football teams be taking part in 'banter' on Twitter?
Despite the popularity of betting accounts such as @paddypower [http://twitter.com/paddypower], is there ever a time for professional football clubs to ape the antics of the mischief-making betting giants and taking part in ‘banter’ via Twitter? It’s such a cringeworthy term, banter, and one which will forever