As PR stunts go, this one takes some beating: former Newcastle, Tottenham, Everton, and Aston Villa winger David Ginola is to stand against Sepp Blatter for the Fifa presidency. That’s if this is even a stunt at all,
fifa
Fans invited to attend Fifa's Global Stadium
Football fans who couldn’t get tickets for the World Cup are being invited to enjoy the match experience at Fifa’s Global Stadium. The digital hub will provide supporters with minute-by-minute coverage of goings on in Brazil
adidas give fans balls-eye view of action
We’ve covered the launch of the first Twitter account for a football before, but now adidas have innovated again through their brazuca football – fitting it with HD cameras and giving it to some of the game’
Official FIFA Store launch hashtag World Cup shirts
We’re looking forward to this summer’s World Cup, which promises to be the most social international tournament the game has ever seen, however we think the latest additions to FIFA’s online store may be
adidas launch Twitter account for new World Cup football
adidas have started their social media campaign for the upcoming 2014 FIFA World Cup with the launch of the @brazuca handle, an account from their new ball created especially for the competition. The sports company have promised the account will