All posts about Emirates FA Cup

How the Emirates FA Cup is using social media to reach more fans than ever before

Charlie Weir talks us through how the Emirates FA Cup is using social media to engage more fans than ever before – starting from the very first game of the competition.

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How FC Midtjylland transformed their social strategy

How FC Midtjylland transformed their social strategy

The digital landscape of Danish football has been rather stale for some years. Many clubs have been reluctant to focus on developing this side of their organisation, which has caused them to fall behind, become understaffed, and lacking an understanding of the...