Catch-up: The Online Rule Live 2023
Find out how the first ever The Online Rule live event unfolded.
How football clubs are using behavioural science to sell season tickets and kits
A look at how clubs are using behavioural science in their campaigns to sell season tickets and kits.
Thoughts from the Financial Times Business of Football Summit, day one
My thoughts from today's panel on fan engagement on day one of the Financial Times Business of Football Summit.
The State of Football Social Media 2023: The results
This year's State of Football Social Media survey is over, and you can view the results from football social media managers around the world.
The State of Football Social Media 2023: now open for submissions
This year's State of Football Social Media survey is now open.
Tracking Twitter for the 2021/22 season
Over the past year I've been tracking how English teams use their Twitter accounts. Here are the results.
The State of Football Social Media 2022: The Results
This year's State of Football Social Media survey was the biggest yet. See how football teams around the world are using their digital marketing channels.