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Late Kick Off

Late Kick Off - Twitter and Football

Matt Briggs

Matt Briggs

13 Mar 2012

The BBC’s Late Kick Off North East & Cumbria aired a fantastic piece on the use of Twitter in football last night. 

The Mirror’s Simon Bird speaks very well about the implications, especially from a journalist’s point of view, but there still seems to be a few people, journalists and fans alike, who don’t quite get it.

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Analysing how sports teams use digital tools to engage with fans.