Paddy Power
As PR stunts go, this one takes some beating: former Newcastle, Tottenham, Everton, and Aston Villa winger David Ginola is to stand against Sepp Blatter for the Fifa presidency. That’s if this is even a stunt at all, of course. The fact this is being backed by notorious mischief-makers
Manchester United
Paddy Power and ‘cheeky’ are pretty much synonymous these days, and as the online betting firm unveiled a waxwork model of Sir Alex Ferguson outside Old Trafford following Manchester United’s 3-1 loss to Chelsea we’ve no doubt it’s an adjective that’ll be thrown their way once
Paddy Power
When Paddy Power’s marketing team attack any subject controversy is never too far away. The announcement that they’d teamed up with leading gay rights charity Stonewall for an anti-homophobia campaign was no different. According to Paddy Power’s websiteRight Behind Gay Footballers [http://blog.paddypower.com/2013/09/