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The State Of Football Social Media 2025

The State Of Football Social Media 2025

Each year I gather the thoughts and priorities of social media professionals working in football.

The survey is open to anyone working in football social media, at any level, in any country, providing you look after the accounts for one of the following:

  • Domestic teams
  • International teams
  • Football leagues
  • Football associations
  • Governing bodies
  • Or agency staff who look after any of the above

From what I know, it's the only one of its type in the world.

The survey takes around five minutes to complete, and the results will be published when the survey closes. All submissions are anonymous.

The form is below. If you'd prefer to open it in a full screen or separate tab, you can click this link.

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The Online Rule

Analysing how sports teams use digital tools to engage with fans.