West Bromwich Albion - The Online Rule

Feb

25

Footballer Josh Sargent playing football for the USA

Crossing the pond: The commercial and digital impact of bringing US players to the UK

Overseas signings can have a significant impact on a team's marketing channels and supporter networks. Here, we explore the impact recent American signings have had on English clubs' support.

Feb 25, 2022

6 min read

Oct

05

Back of the net: The many different ways Premier League clubs celebrate goals on Twitter

Footballers often comment that there is no greater feeling in the game than scoring a goal. And we all know

Oct 5, 2016

8 min read

Mar

21

How the Premier League got started on Twitter

To celebrate the eighth anniversary of its launch, Twitter created a tool that reveals what each account’s first ever

Mar 21, 2016

2 min read

Oct

21

Should football teams be taking part in 'banter' on Twitter?

Despite the popularity of betting accounts such as @paddypower [http://twitter.com/paddypower], is there ever a time for professional

Oct 21, 2014

3 min read