Between The Lines
The best ways to show off your players' personalities
Personalities are infectious. Here's how clubs across England are using their access to show players in a different light.
Man Utd
Should football clubs employ fans to look after their marketing?
Working in sport and digital means a Sunday scroll through Twitter isn’t just memes, GIFs and Covid-19 updates. Indeed, the story of Manchester United’s search for a Head of Social Media was a hot topic recently with The Mirror reporting it as the pursuit of a ‘super fan’
Arsenal
How are Premier League clubs announcing line-ups on Twitter in the 19/20 season?
New season. New players. New kits. New line-up graphics. For some of us, it’s the latter that we watch out for when the first round of games are about to kick off. In previous seasons I’ve looked at how clubs have been celebrating goals on Twitter in both
Arsenal
Back of the net: The many different ways Premier League clubs celebrate goals on Twitter
Footballers often comment that there is no greater feeling in the game than scoring a goal. And we all know that the more goals your team scores the more successful they tend to be in the long run. For a fan, watching your team score is just as rewarding. Clubs
Tottenham Hotspur use Facebook Live as part of their new kit launch
With kit launches being a pretty big deal in football, it should come as no surprise that clubs are taking to new platforms this year in the race to reach as many fans as possible. This time it’s Tottenham Hotspur, who jumped onto Facebook Live to launch their first
Arsenal
How the Premier League got started on Twitter
To celebrate the eighth anniversary of its launch, Twitter created a tool that reveals what each account’s first ever tweet was [https://discover.twitter.com/first-tweet]. On the day of Twitter’s 10th anniversary we thought it was about time to update our original post to reflect the 20
Bayern Munich
Should sports accounts jump on trending topics?
This week saw the 88th Academy Awards held in America, and if there’s one thing that gets social media talking it’s a big event packed full of celebrities. Especially once it starts trending. What struck me, waking up Monday morning in the UK, was the sheer volume of
Tottenham Hotspur
Carlton Cole fined over abusive tweet
West Ham striker Carlton Cole has been fined £20,000 for sending an abusive tweet to a Tottenham Hotspur fan. It’s not the first time that Cole, who sent the tweets following his club’s 2-2 draw with Spurs in February, has been in trouble for his use of
Capital One Cup
Fans to decide colour of Wembley arch this weekend
Football fans have a unique opportunity to decide the colour of the Wembley arch this week as part of the build up to the weekend’s Capital One Cup Final between Chelsea and Tottenham Hotspur. The Football League is tracking the use of two designated hashtags on Twitter this week
Morgan Schneiderlin
Saints star pushing for transfer on Twitter?
Southampton and France midfielder Morgan Schneiderlin posted a cryptic tweet on Tuesday evening voicing his apparent unhappiness at current events. > 6 years of an amazing journey #saintsfc [https://twitter.com/hashtag/saintsfc?src=hash] DESTROYED in 1 hour !!! — Morgan Schneiderlin (@SchneiderlinMo4) July 29, 2014 [https://twitter.com/SchneiderlinMo4/status/
MLS
Spurs send good luck message to Defoe during game
Usually when a player leaves a club that’s the end of their relationship – until the two sides meet, of course. But when Tottenham Hotspur favourite Jermaine Defoe left the club at the beginning of the year to join MLS side Toronto, they had a surprise in store for his