Editor of The Online Rule and a freelance marketing consultant. Experienced digital marketer, football fan, and qualified teacher.
Manchester United
Manchester United made three first team players available for a live Google+ Hangout earlier this week. On Monday, and following the club’s 3-0 victory over Tottenham Hotspur over the weekend, Wayne Rooney, Ander Herrera, and Michael Carrick answered fans’ questions live from Old Trafford. The broadcast was screened to
Red Bull
Red Bull have launched a ‘wall of support’ for the new F1 season which started in Melbourne at the weekend. The Garage Social Wall displays selected tweets, Facebook comments, and Instagram posts in the team’s Albert Park garage, which were shown for the crew and drivers as they prepared
Tottenham Hotspur
West Ham striker Carlton Cole has been fined £20,000 for sending an abusive tweet to a Tottenham Hotspur fan. It’s not the first time that Cole, who sent the tweets following his club’s 2-2 draw with Spurs in February, has been in trouble for his use of
West Ham
Earlier this week we caught glimpse of the news that West Ham United had redesigned their website [https://twitter.com/OnlineRule/status/573205521022517248]. While we weren’t exactly regulars on the club’s old site, it’s great to see clubs invest in what is the main experience of most
Manchester United
On Wednesday night Newcastle United’s Papiss Cisse and Manchester United’s Jonny Evans took themselves down to the lowest level by spitting at each other. Only one of the two, however, has made steps to rectify their standing in the public eye since. Step forward Cisse, and credit is
England
Home nations footballers will be taking part in a Google+ Hangout to mark International Women’s Day on 8 March at midday. Appearing live from the Cyprus Cup, where their respective countries are taking part in the tournament, will be England’s Eni Aluki and Lianne Sanderson. They’ll be
LTA
The Lawn Tennis Association have tweeted pictures of Andy Murray and Jamie Ward wearing specially created tweet t-shirts during their warm-up for Davis Cup matches. At the end of the February the LTA’s Twitter account (@BritishTennis [https://twitter.com/britishtennis]) appealed for messages of support from followers, which it
Liverpool
One of Liverpool’s sponsors has apologised to fans after manipulating the club’s badge in an ill-judged attempt to launch a Twitter campaign. Dunkin’ Donuts tweeted a modified emblem which replaced the Hillsbrough eternal flames with cups of iced coffee, and changed “You’ll Never Walk Alone” to “America
Charlton Athletic
Charlton Athletic have admitted that a video released online a few days ago featuring a couple having sex on the team’s pitch was a PR stunt. The news surfaced a few days ago [http://www.theguardian.com/football/2015/feb/26/charlton-investigate-couple-sex-on-pitch-valley] and was reported as if an actual
MLS
Major League Soccer has handed over the reins to its official Tumblr page [http://mls.tumblr.com] for one week as part of the build-up to the new season. Philadelphia Union defender Ethan White – who already has his own regularly updated site [http://otm-ethanwhite.tumblr.com] on the network – is
Capital One Cup
Football fans have a unique opportunity to decide the colour of the Wembley arch this week as part of the build up to the weekend’s Capital One Cup Final between Chelsea and Tottenham Hotspur. The Football League is tracking the use of two designated hashtags on Twitter this week
AS Roma
AS Roma have taken their first steps to engage with fans in China with several new initiatives. A few days ago the club revealed their plans, which include a message in Chinese on the front of the club’s home shirts and the launch of an official Sina Weibo account