Everton
Everton have launched their first ever virtual concert as part of their outreach campaign to support vulnerable members of the community. The Lockdown Sessions are being held to support the club’s Blue Family initiative. It’s part of a concentrated campaign to maintain contact with fans and provide support
Arsenal
New season. New players. New kits. New line-up graphics. For some of us, it’s the latter that we watch out for when the first round of games are about to kick off. In previous seasons I’ve looked at how clubs have been celebrating goals on Twitter in both
Arsenal
Footballers often comment that there is no greater feeling in the game than scoring a goal. And we all know that the more goals your team scores the more successful they tend to be in the long run. For a fan, watching your team score is just as rewarding. Clubs
Everton
Tapping into the vast user base on reddit has long been at the top of some marketers’ aims. The site is particularly resistant to marketing messages so isn’t a great fit for the standard methods of promotion. However Everton have shown the importance of having someone on your team
Arsenal
To celebrate the eighth anniversary of its launch, Twitter created a tool that reveals what each account’s first ever tweet was [https://discover.twitter.com/first-tweet]. On the day of Twitter’s 10th anniversary we thought it was about time to update our original post to reflect the 20
Everton
Everton are once again putting community at the heart of Christmas by launching their BlueCrimbo Blue Box Appeal. The club began the appeal in 2012, and the now-annual campaign asks fans across Merseyside to donate essential items to the club who will distribute them families and individuals in time for
Everton
Season ticket renewal time. The time when marketing departments really earn their keep. The planning for the following season will probably be well underway before the current season’s has even begun, such is their importance. At Everton, the wheels for this year’s campaign are well and truly in
Everton
Everton have became the first Premier League club to ban a supporter from attending matches after being alerted to a series of racially abusive and homophobic tweets. The supporter, who tweets using the handle @WhereAreYaEFC, had directed a torrent of abuse at fellow Blues fan Ric Wee. Wee hit the
Everton
Christmas is all about giving, or so I’m told, and that’s just what clubs up and down the country are doing as they launch their online advent calendars for 2013. The idea of rewarding supporters from the first day of the festive season onward with new or interesting
Arsenal
Missing the beautiful game? Sick of preseason? Don’t worry, the lads and lasses on Twitter have you covered. The football may have stopped, but community managers are still working hard to ensure that fans are as engaged as they possibly can be during the off-season. Here are five of
![Everton FC's use of Facebook [infographic]](/content/images/size/w600/wordpress/Everton_FC.jpg)
Everton
[http://prattleblog.files.wordpress.com/2013/03/everton-case-study.jpg] (Click on the image to see a larger version)