Everton have launched their first ever virtual concert as part of their outreach campaign to support vulnerable members of the community. The Lockdown Sessions are being held to support the club’s Blue Family initiative. It’s part
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How are Premier League clubs announcing line-ups on Twitter in the 19/20 season?
New season. New players. New kits. New line-up graphics. For some of us, it’s the latter that we watch out for when the first round of games are about to kick off. In previous seasons I’ve
Back of the net: The many different ways Premier League clubs celebrate goals on Twitter
Footballers often comment that there is no greater feeling in the game than scoring a goal. And we all know that the more goals your team scores the more successful they tend to be in the long run. For a
Everton have used reddit to their advantage, gaining publicity from a Bosnian fan's email
Tapping into the vast user base on reddit has long been at the top of some marketers’ aims. The site is particularly resistant to marketing messages so isn’t a great fit for the standard methods of promotion.
How the Premier League got started on Twitter
To celebrate the eighth anniversary of its launch, Twitter created a tool that reveals what each account’s first ever tweet was. On the day of Twitter’s 10th anniversary we thought it was about time to update
Everton launch BlueCrimbo Blue Box Appeal for Christmas
Everton are once again putting community at the heart of Christmas by launching their BlueCrimbo Blue Box Appeal. The club began the appeal in 2012, and the now-annual campaign asks fans across Merseyside to donate essential items to the club