Broadcast channels: What are they? Are they a good idea for clubs to use? And how can you measure if they're working?
Meta have launched two new channels clubs can use to publish content on. But, should you? And how will you measure how they're performing?
Inside Borussia Dortmund's march to 1m Instagram followers in 10 months
Growing the following of a social media account is one of the main tasks facing
many marketers in sport. For
How FC Midtjylland transformed their social strategy
The digital landscape of Danish football has been rather stale for some years.
Many clubs have been reluctant to focus
Instagram launch IGTV, and football teams are already on board
Last week Instagram launched IGTV, billed as a “long-form, vertical video” channel for fans to watch content from their favourite
Tell us a Story: How football clubs are using Instagram's newest feature
With the new football season now well underway in the UK, teams across the
country have turned their attentions to
How the Emirates FA Cup is using social media to reach more fans than ever before
The Emirates FA Cup is one of the oldest cup competitions in the world. For fans
of the top flight