
fan engagement
Thoughts from the Financial Times Business of Football Summit, day one
My thoughts from today's panel on fan engagement on day one of the Financial Times Business of Football Summit.
Editor of The Online Rule and a freelance marketing consultant. Experienced digital marketer, football fan, and qualified teacher.
fan engagement
My thoughts from today's panel on fan engagement on day one of the Financial Times Business of Football Summit.
The State Of Football Social Media
This year's State of Football Social Media survey is over, and you can view the results from football social media managers around the world.
CoTweets are coming to Twitter. Along with Instagram's Collab posts, they're a great way of potentially doubling your reach.
This year's State of Football Social Media survey is now open.
Over the past year I've been tracking how English teams use their Twitter accounts. Here are the results.
The State Of Football Social Media
This year's State of Football Social Media survey was the biggest yet. See how football teams around the world are using their digital marketing channels.
Sheffield FC
Despite being founded in 1857, there's absolutely nothing old-fashioned about Sheffield FC's approach to marketing and branding.
We've tracked how all English clubs used Twitter in the second half of the season.
The State Of Football Social Media
The results for this year's State of Football Social Media report are in. Take a look at how clubs are using social all around the world.
news
Exeter City have come out on top of the Fan Engagement Index for the second successive season, substantially outperforming Premier League teams and their Football League rivals. The index, published by Think Fan Engagement, awards up to 240 points to clubs based on the quality of their fan engagement. Teams
The State of Football Social Media survey is back for 2021.
Borussia Dortmund
Growing the following of a social media account is one of the main tasks facing many marketers in sport. For some teams, it’s the main thing they’re judged against. These days, there aren’t too many teams that start with a social following of precisely 0. And even